We are a Revenue Growth Agency. Not only a communication agency anymore, OFG Advertising today is a data driven agency focused on measurable results. OFG Advertising’s mail goal is to help company grow their business based on following assumptions:
- A new model of communication. Nowadays the Communication Agency cannot be only an Agency. The big advertising campaigns are an heritage of the Eighties. A new and wider model of communication is emerging, spreading through the whole life of each consumer that is becoming every day more and more involved.
- Storytelling, not only creativity. Storytelling that is not necessarily “advertising”: social media, influencer, email, app, e-commerce are touchpoints that talk about the brand. Each brand needs to tell a different story that goes beyond advertising.
- Experience on top. Brands need to know how to give the best customer journey. Brand experience must be something measurable on every touchpoint of the communication strategy: from ZMOT to customer support.
- Full Funnel. Communication is not only a marketing stuff anymore but involves different business units of each company: brand experience is spreading all over the funnel. Communication must turn into consultancy. Marketing, sales and post-sales are part of the same customer journey.
- Managing complexity. Agency must be creative, buy the right media, manage the production of contents but also needs to know the right softwares, set up the marketing automation, talk about digital adv, adwords, CRM, email marketing and SEO. But mainly must take all those information and put them into a unique, simple communication ecosystem.
All we can do: digital strategies, marketing strategies, media planning and buying, inbound marketing and sales, influencer marketing, graphic and web design, creativity, growth driven design, growth hacking and more.