Let's have fun!


One of the largest PR enterprises in Japan, SUNNY SIDE UP (SSU) has been faithful to its company philosophy “Let’s have Fun” since its establishment in 1985. Based in Tokyo, SSU has 9 group companies around the world with a total of 500 employees. Backed by more than 30 years of experience in the industry, SSU has created new and innovative social movements to showcase its many service areas which include strategic PR, marketing communications, sales promotion, and sports marketing. SSU is ranked 17th in a recent global PR agency ranking and continues to test the limits of the PR industry. Listed on JASDAQ (former Nippon New Market-Hercules) since 2008, SSU recently upgraded to the first section of Tokyo Stock Exchange since 2018.

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