You’ve been trying to get your blog up and running, but something’s not working. Maybe you aren’t getting the results you want, or maybe even worse, no one sees your content. The solution isn’t to stop blogging altogether. Instead, it’s time to consider alternative content strategies that will give your blog life while also letting you explore other content creation and marketing avenues.
Start a Podcast
Podcasts are a great way to connect with your audience intimately and personally. They can be a great way to build trust and establish yourself as an expert in your field. Especially if you’re just starting out.
What is a podcast?
A podcast is basically an audio recording that people download onto their phones or computers, listen to at their convenience, then share with others if they like it (and hopefully they will!). The easiest way to start one is by using an app called Anchor; other options are available if you want something more professional-sounding (such as SoundCloud).
Why should I start one?
There’s no denying that podcasts have become hugely popular over the last few years as an alternative content source. And for a good reason! They’re easy enough for anyone who wants them but still contain valuable information for those who want more than just text articles online. Plus, unlike blogs which may not always attract traffic depending on how often new content gets posted (bloggers usually only write once every week), podcasts have built-in audiences who already know about them beforehand, so there’s no risk involved when promoting content through social media channels because listeners will likely tune in regardless whether or not they’ve heard before…
Create an Ebook/Book
Blogs are great, but they’re not the only way to create content. There are alternative content ideas and other ways to get your message out there, including ebooks and books.
Ebooks have been around since before the Internet even existed! They’re essentially digital books–but instead of being printed on paper and bound together in one volume, they live on computers as files that can be downloaded or accessed through an app (like Kindle). Ebooks are becoming increasingly popular because they allow readers to access information more easily than traditional print versions. You don’t need to carry a bunch of heavy books with you if all your favorites are available in electronic form!
So how do you go about creating an ebook? It’s easy: Just write down everything that comes into your head about whatever topic interests you most–and keep writing until there’s enough material for an entire book (or series). You’ll probably want some sort of outline, so people know what chapters will be included in each volume; then just start filling them out however seems best at first glance–but remember that this isn’t set in stone yet! Once all five parts have been written up fully enough so that nothing else needs changing anymore (or until someone tells me otherwise), I might start thinking about editing them into something coherent enough for public consumption.
Video content is more engaging than text. Videos can be used to show how-to’s, tutorials, product reviews, etc. They can also be used to answer common questions, tell a story, or introduce a new product or service.
Video content is easier to produce than written articles because you don’t have to write anything down and edit it into something readable by humans (and search engines). You just need the right equipment and software for recording the video and editing it together with music and graphics after the fact–which is why so many bloggers are now turning their attention towards creating videos instead of blog posts!
Start a Facebook Group
To start a Facebook group, go to the “Groups” tab in the left-hand menu of your Facebook account and click on “Create Group.” You can name your group whatever you like and add a description. Once you create it, go back to the home screen for your new group by clicking on “Group Home” at the top left of your screen.
Now that you have everything set up let’s talk about how to promote it! I first posted an announcement on my personal page asking people if they were interested in joining me as we discussed writing topics related to content marketing (you can see this post here). It was important for me because I wanted input from others and because having other people involved helps keep things interesting and prevents them from becoming too boring or repetitive over time.
Next up: what type of content should I post? This one depends entirely upon who is already part of our community. However, since most people are writers. So, we tend instead toward discussions about writing articles rather than general tips about blogging.
Infographics are a great way to share information in an engaging, visual way, which makes them a great alternative content idea. You can use infographics for blog posts, social media posts, and email marketing campaigns. They’re easy to create and share on social media. This is important because that’s where most people get their news these days.
If you’re unsure how to start creating infographics, search online! Canva has some great resources on its website with tips on how they can help you!
By now, you should know that blogging is not the only way to create content. It’s actually just one of many different ways to do so! If you’re looking for something different, try one of these five alternatives and see how it goes. Remember: there are no rules when it comes to creating content that works for your business or brand. Only what works best for you!